MAKEUP GUIDE

Natural Beauty

Clean makeup made with mineral pigments and skin-loving botanicals, most of it in refillable magnetic pans. Here's what each product does, the order to wear it, and how refills work.

Complexion

Your face base, in order

What it does Smooths and preps so makeup goes on evenly Buildable coverage that looks like skin Brightens and covers where you need it Sets makeup and keeps shine down
Texture Lightweight gel-serum Lightweight fluid Creamy and easy to blend Finely milled powder
Finish Soft and velvety Natural satin Natural soft matte Soft matte
Shades One for everyone 15 5 2
Wear it on its own
Refillable pan
Sizes Sample, 15 ml, or 30 ml Sample, 15 ml, or 30 ml Eco-Refill pan Eco-Refill pan
Starting at $2.99 sample $3.99 sample $16.99 $32.99

Not sure of your shade? The Find Your Shade Sample Set ($9.99) includes three foundation shades and a primer sample, plus a discount card toward your first full-size order.

Color

Blush, bronzer, highlight, or Multistick?

Formula Pressed powder Pressed powder Pressed powder Cream stick
The look A natural flush of color Warmth and soft definition A subtle, skin-like glow A sheer tint that builds
Finish Radiant, not shimmery Soft matte Luminous Natural glow
Where Cheeks - also works on eyes Cheeks, forehead, jawline, or as contour Cheekbones, brow bone, bridge of nose Lips, cheeks, and eyes
Shades 3 2 1 8
Refillable pan
Price $18.99 $32.99 $32.99 $25.99
Eco-Refills

How refills work

Buy a compact or palette once. Snap in a magnetic pan. When it runs out, replace just the pan. Pans are sold on their own, so pick the compact that fits.

Holds 1 Eyeshadow or Brow Balm Up to 3 Eyeshadows or Brow Balms 1 Concealer or Blush 1 Bronzer, Highlight, or Setting Powder Any mix of Eco-Refill pans
Compact price $2.99 $5.99 $3.99 $4.99 $12.99, or free with $60+ in Eco-Refills
Refills that fit Eyeshadow $14.99 / Brow Balm $21.99 Eyeshadow $14.99 / Brow Balm $21.99 Concealer $16.99 / Blush $18.99 $32.99 each All of them
Best for One favorite shade A small eye look Your everyday complexion Finishing powders Your whole routine in one place
Routines

Pick your makeup routine

Foundation
Blush
Mascara
Concealer
Bronzer
Primer
Setting Powder
Eyeshadow + Highlight
Best for A quick everyday face Everyday, with a little more polish The full look

Common questions

Primer, foundation, concealer, then setting powder. Add bronzer, blush, and highlight after that. Multistick can go on any time after foundation.

Take our Color Match Quiz, or try three shades at home with the Find Your Shade Sample Set. We recommend a sample first, since we can't offer refunds for color mismatch.

Yes - pans are sold on their own and snap into a magnetic compact (from $2.99) or the Large Palette. The palette is free when you buy $60 or more in Eco-Refills.

Yes. Blush and bronzer both work as eyeshadow. Our pressed eyeshadows can also be applied with a wet brush as eyeliner.

Our concealer is a delicate, natural formula, so small visual imperfections or a little sweating are normal and not a defect.

Mix a drop of Repair Serum into your foundation for a lighter-coverage tint.